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涔︾睄
浠ヤ笅涔︾睄璇︾粏浠嬬粛涓浗鍟嗕笟鐜鍜屾秷璐瑰搧甯傚満
Billions: Selling to the New Chinese Consumer
by Tom Doctoroff. Published in 2005 by Palgrave MacMillian, New York
涓浗鍟嗕笟 by Christine A. Genzberger et al. Published in 1995 by World Trade Press, San Rafael, California.
浠婃棩涓浗锛氬湪涓栫晫涓婃渶鍏锋椿鍔涚殑甯傚満杩涜鍟嗕笟娲诲姩 by N. Mark Lam and John L. Graham. Published in 2007 by McGraw Hill, New York.
涓浗锛氭秷璐硅呴潻鍛? by Conghua Li, Deloitte & Touche Consulting Group. Published in 1998 by John Wiley & Sons (Asia) Pte Ltd
Harvard Business Review on Doing Business in China part of their Ideas with Impact Series.
Published in 2005 by Harvard Business School Press.
棣欐腐鍟嗕笟 by Christine A. Genzberger et al. Published in 1994 by World Trade Press, San Rafael, California.
The Asian Mind Game: Unlocking the Hidden Agenda of the Asian Business Culture - A Westerner's Survival Manual
by Chin-Ning Chu. Published in 1991 by Rawson Associates Scribner, New York.
杩欎簺涔︿娇浣犳鎷簡瑙ｄ腑鍥界殑鍟嗕笟涔犳儻鍜岀ぜ浠?
涓轰簡蹇箰鍜岄噾閽变笌涓浗浜烘墦浜ら亾by Fred Schneiter.
Published in 1998 by Asia 2000 Ltd., Hong Kong.
涓浗閫氳璇侊細琚栫弽涓浗鍟嗕笟銆佷範淇楀拰绀间华鎵嬪唽 by Jenny Li. Published in 1996 by World Trade Press, San Rafael, California
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